Why should vendor selection take months when it can be done in a day? Join Bayer to explore their innovative "Pitch-In-A-Day" approach, where global marketing agency pitches were conducted and evaluated within a 24-hour period. Gain insight into how streamlined decision-making can accelerate outcomes without sacrificing vendor quality.

• Walking through the turning point that sparked this idea
• Extracting key lessons learned and opportunities for improvement
• Evaluating the impact on time this approach has on time vs. a traditional RFP
• Adapting this process for broader vendor assessment beyond marketing